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Marked by a concise, coherent writing style; enriched with an abundance of model documents; and organized around a unique and effective Strategic Forces Model that translates communication theory into applied best practices, the text has …
Significant Characteristics and Detailed Information
ISBN-10: 324782179
ISBN-13: 9780324782172
Authors: Carol M. Lehman, Debbie D. DuFrene
Publisher: Cengage Learning
Publication Date: 2010-02-19
MSRP:
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